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YouTube woos brands with its new Creative Suite of ad tools

youtube newsletter 150x150 - YouTube woos brands with its new Creative Suite of ad tools

YouTube hopes a new set of creative tools will help it win back advertisers who may have grown disenchanted with the video network due to its ongoing content scandals. The company announced this morning a suite of tools that will allow brands and agencies to test ads, target specific audiences with customized versions of the […]

Instagram’s “IGTV” video hub for creators launches tomorrow

Instagram IGTV - Instagram’s “IGTV” video hub for creators launches tomorrow

TechCrunch has learned that the Instagram longer-form video hub that’s launching tomorrow is called IGTV and it will be part of the Explore tab, according to multiple sources. Instagram has spent the week meeting with online content creators to encourage them to prepare videos closer to 10-minute YouTube vlogs than the 1-minute maximum videos the app […]

Twitch now lets streamers use multiple Extensions at once

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Last year, Twitch announced a suite of tools called Extensions, that allow streamers to customize their channel pages with interactive features, including polls, leaderboards, schedules and more. Today, Twitch is making Extensions even more useful by allowing streamers to run up to three of these overlays at the same time on their video, plus three […]

Adobe debuts Project Rush, its new all-in-one video editor

One Click Publish to Social - Adobe debuts Project Rush, its new all-in-one video editor

Adobe today announced the launch of Project Rush, a new video editor that takes the core features of its pro tools like Premiere Pro, After Effects and Audition and combines them into a single, more accessible tool. Don’t get too excited yet, though, the new tool will only be available later this year (and my […]

Musical.ly kills its standalone live streaming app Live.ly

1528913342 live ly ios - Musical.ly kills its standalone live streaming app Live.ly

Musical.ly is merging the functionality from its two-year old live streaming platform Live.ly into its main app, and has disabled Live.ly’s standalone app as part of the transition process. The Live.ly app will eventually be pulled from the App Store and Google Play, the company confirmed to TechCrunch. Instead of being able to go live, […]

Gillmor Gang: Hollywood Signs

gg test pattern sepia3 150x150 - Gillmor Gang: Hollywood Signs

The Gillmor Gang — Frank Radice, Keith Teare, Esteban Kolsky, Michael Markman, and Steve Gillmor . Recorded live Friday, June 1, 2018. Why Mary Meeker’s report is real news, the streaming economy flexes its muscles, sit-down comedy. G3: Ethical Healing — Mary Hodder, Francine Hardaway, Maria Ogneva, and Tina Chase Gillmor. Recorded live Thursday, May […]

Apple Pay tests ‘order ahead’ for drinks at music festivals

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Apple is fixing one of the worst parts of the concert experience: waiting in line for a beer while you miss your favorite song. Last week’s BottleRock music festival near San Francisco was the first to try a new ‘order ahead with Apple Pay’ feature that Apple hopes to bring to more events. You just […]

GIF lord Imgur caves to video to hasten profitability

imgur money video 150x150 - GIF lord Imgur caves to video to hasten profitability

Imgur is the internet’s best time sink, where 250 million monthly users silently consume an endless community-curated collection of absurd GIFs, inspiring tales, pop science explainers, and giant meme dumps. But what it’s never had is video. That was a differentiator that made it ideal for quiet browsing in class, on public transit, or in bed. […]

Gillmor Gang: Auto Immunity

gg test pattern sepia3 150x150 - Gillmor Gang: Auto Immunity

The Gillmor Gang — Frank Radice, Keith Teare, Denis Pombriant, Michael Markman, and Steve Gillmor . Recorded live Sunday, May 27, 2018. Digital cars, food, Hollywood, and other disruptions. G3: Firedrills and Fascinators — Mary Hodder, Elisa Camahort Page, Francine Hardaway, Maria Ogneva, and Tina Chase Gillmor. Recorded live Friday, May 18, 2018. @stevegillmor, @denispombriant, […]

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